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Knowledge base
Ad Optimizer Documentation
Introduction
7
Basics: Before you get started with Ad Optimizer
Basics: How the Ad Optimizer works
Basics: How does the metoda Ad Optimizer optimize bids?
Basics: How to link your metoda account to Amazon Advertising API (Vendor, Seller or Agency Plan)
Basics: How many products should I advertise?
View all 7
Campaigns
23
Campaign Creation: How to add more SKUs for one ASIN?
Campaign Creation: Which TACoS should I set for my campaigns?
Campaign Status: Why does a campaign have the status "pending"?
Campaign Creation: How to create Sponsored Brands (SBs) in Ad Optimizer
Campaign Creation: How to create Sponsored Brands (Video)
View all 23
Portfolios & Budgets
5
Portfolio Management: How to create and edit portfolios in Ad Optimizer
Portfolio Management: How to create and edit budget periods in Ad Optimizer
Portfolio Management - Shifting ASINs into a new portfolio
Portfolio Management: Overspending/Underspending portfolio
Budget Management: How to keep campaigns running with one Budget period available
Reports
6
Reports: Campaign Insights Report
Reports: Product Insights Report - KPI Definitions and Use Cases
Reports: Search Term Insights Report
Prototype: Visibility Insights Report
Reports: Campaign Insights V2 Report
View all 6
Performance Tracking
4
Performance Tracking: What to expect when advertising new products?
Performance Tracking: How to deal with performance issues
Performance Tracking: Campaigns have low costs, low sales
Portfolio Management: How to check if an ASIN is promoted within a portfolio of a specific country
Entities
1
Entity Management: Removing entities
Account management
4
Account Management: Closing your Account & Remove Data from your account
Account management: How to change your password
Account Management: Subscriptions, Billing details & Payment method
How can I share my workspace with other colleagues?
Ad Optimizer Release Notes
Campaign Management
32
2024/11 New and improved Notifications
2024/10 Update and Deletion now allowed for active Campaign Boosts
2024/09 The new “Campaign Boost” Feature for effective Deal Support
2024/07 Updates for SD Custom Image Creatives
2024/06 Simplified management of “Advanced target settings”
View all 32
Budget Management
1
2023/11 Check the current budget usage for your portfolios at a glance
Portfolio Management
4
2024/11 “Default TACOS” for all campaigns without TACOS in metoda-managed portfolios
2023/12 Better overview of your portfolios
2023/11 “Default TACOS” for all metoda-managed Portfolios
2023/05 Portfolio counter
Creative Assets
3
2024/07 New Layout for the Assets Library
2023/06 Search by asset ID is now available for Creative assets
2023/03 New “Creative assets” page with improved functionality
Reporting
3
2024/07 New Features and Enhancements for Campaign Insights v2
2023/02 Campaign Insights v2: a new look-and-feel, additional KPIs, and improved filters
2023/02 Campaign Insights: improved filters
Administration
6
2024/09 Morning Brief: New Section “Opportunities”
2024/09 Notification Filters on Portfolios Page
2024/03 Never miss an important Notification again: Subscribe to our daily Morning Brief Email!
2024/02 New Changelog feature: Access to issue reports and import files
2023/08 The Changelog page is back again
View all 6
Price API
Price API
8
Getting started using Price API
Barcodes: GTIN, UPC, EAN and JAN
Costs, Subscription Plans and Contracts
An Overview of Price API
Price API Available Sources
View all 8
Visibility Tracker
Product Documentation
3
How data collection works
Functionality
Visibility Tracker Pricing & Plans
DSP Insights
DSP
3
DSP Performance Insights - KPI Definitions and Use Cases
DSP Audience Insights - KPI Definitions and Use Cases
DSP Purchased Products Insights - KPI Definitions and Use Cases
Metoda Panels
Product Documentation
1
How to register and access the metoda Panels from the File System
metoda e-Commerce Cloud
The metoda Universe
2
Basic metoda Terms
Workspace & User Management
DSP (Success)
DSP External
0
Help Desk Software
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