Campaign Management
To differentiate campaigns by cost type (CPC or VCPM), we have added a new column, "Cost Type," to the Campaigns table. This new filter option &qu...
Fri, 22 Nov, 2024 at 2:13 PM
Please note that the Ad Optimizer is unable to adjust the bid settings for Sponsored Brands campaigns that contain theme-targets, such as "keywords rel...
Fri, 22 Nov, 2024 at 2:13 PM
Error notifications are now grouped by importance. The following alerts are distinguished: Error (important) Indicates important errors that shoul...
Thu, 7 Nov, 2024 at 1:03 PM
We have released an update for our new Boost feature. You are now allowed to update or delete active Boost periods. Please note that updates for Boost TACOS...
Mon, 7 Oct, 2024 at 2:18 PM
The new boost feature of the Ad Optimizer enables you to increase the overall visibility of your products and push specific focus products, e.g. as deal sup...
Fri, 27 Sep, 2024 at 9:41 AM
Sponsored Display Custom Image Creatives can be created and edited again. The new formats "Square Image (1:1)", "Horizontal Image (1.91:1)&qu...
Wed, 24 Jul, 2024 at 9:21 AM
You can now work faster and more conveniently with our "Advanced target settings" thanks to the new "Advanced target settings" filter in...
Fri, 5 Jul, 2024 at 10:11 AM
You can now edit your SB and SD creatives for all campaigns with the “Full Support” management option directly in the Ad Optimizer without having to switch ...
Thu, 23 May, 2024 at 9:26 AM
With the new “Asset Settings”, you can define different formats for each custom image needed for display in SBs and/or SDs. They can be accessed from the sm...
Thu, 23 May, 2024 at 9:24 AM
The Ad Optimizer now supports the creation of “Slideshow Creatives” for SB (Product collection) ads, both during creation and during updates, either via bul...
Thu, 23 May, 2024 at 9:12 AM