metoda

What is changing? Amazon is changing the requirements for Sponsored Brands ads using the Product Collection ad format. Beginning January 31st, 2024, new...

This great new feature reduces the number of campaigns without targets to a minimum. If no targets can be found for a campaign with keyword or product targe...

Notification filters are now back in the Ad Optimizer. On the Campaigns, Budgets, and Entities pages, you will be notified immediately of any problem so tha...

The management option "Bids" is now called "Manage" and with the renaming you get significantly more editing and management options for ...

You can now set up your product targeting campaigns strategically and still benefit from our automatic targeting by excluding products or brands from target...

You can now manage your campaign targets and keywords more easily in the Ad Optimiser. In addition to the targets you created manually through the Ad Optimi...

When creating campaigns, an error occurs if the advertised product is not suitable for advertising according to Amazon's guidelines. This happens for ex...

You can now use the Ad Optimizer in all countries where Amazon Advertising is available. We have added Australia (AU), Belgium (BE),  Brazil (BR), Japan (JP...

A campaign that has no active targets cannot be delivered and is returned with the status "Error". This is the case if during campaign creation th...

With today's release you will also see campaigns in the Ad Optimizer that are not in a portfolio. You can also filter them via the portfolio filter by s...