Campaigns for which no product ads could be created during the initial setup can now be edited in the Ad Optimizer to get them up running. Previously, this was only possible via the Amazon Ads Console. Product ads can be added both via the campaign details and with the help of bulk import files.
Campaign details
Click on the campaign name to open the campaign details. If the “Edit” mode is activated for the “Items to advertise” section, products can be added so that product ads are created.
Bulk import
Export the relevant campaigns, add entries either in the “ASIN” column (for vendors) or in the “ASIN@SKUs” column (for sellers) and then import the file.